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Understanding Malagasy Culture: Connecting with the Communities We Serve

At NORA–Madagascar, our mission extends beyond providing meals and safe spaces; it’s deeply rooted in understanding and respecting the rich, diverse tapestry of Malagasy culture. We believe that true impact, blossoms from genuine connection, recognizing that sustainable development isn’t imposed, but built hand-in-hand with the communities we serve.

Madagascar is a land of unparalleled biodiversity, but its cultural landscape is equally unique and fascinating. With roots stretching back to both Southeast Asia and East Africa, the Malagasy people boast a vibrant blend of traditions, languages, and beliefs. The dominant language, Malagasy, is spoken across the island, fostering a strong sense of national identity, yet regional dialects and customs add intricate layers to its social fabric.

Fihavanana

A cornerstone of Malagasy life is “Fihavanana” – a powerful concept encompassing kinship, solidarity, and mutual respect. It emphasizes community harmony, reciprocal support, and the importance of good relationships. This principle guides interactions at every level, from family dynamics to village governance. For NORA, embracing Fihavanana means approaching our work with humility, listening intently to local needs, and ensuring our projects foster unity rather than disruption. We don’t just provide resources; we become part of the community, building trust and working as partners.

Razana

The ancestors (“Razana”) also hold a profound place in Malagasy culture. Reverence for ancestors is central to spiritual life, influencing everything from ceremonies to daily decision-making. Funerary traditions are elaborate and deeply significant, reflecting the belief that the dead remain connected to the living. Understanding this spiritual dimension is vital for respectful engagement and to avoid inadvertently offending deeply held beliefs. Our work, therefore, respects existing social structures and spiritual practices, integrating rather than clashing with them.

Collaboration, ownership, sustainability

Community involvement is not just a buzzword for us; it’s an operational imperative. When we embark on building a school kitchen, for example, it’s not NORA building for the community, but with them. Parents and local leaders are involved from the initial planning stages to the physical construction and ongoing operation. This ensures that projects are truly relevant to local needs, utilize local knowledge and resources, and foster a sense of ownership that is critical for long-term sustainability. This approach reflects the Malagasy value of collective effort and shared responsibility.

The rhythm of life in Madagascar often moves at a pace different from Western societies, emphasizing personal interaction and careful consideration over speed. Patience, adaptability, and a willingness to learn are essential when working here. By taking the time to understand local customs, social hierarchies, and decision-making processes, NORA–Madagascar builds relationships based on mutual respect, paving the way for more effective and enduring positive change.

Connecting with the communities we serve means stepping beyond the role of a benefactor and embracing the role of a collaborator. It means recognizing that the expertise lies not just in our organization, but also within the wisdom and resilience of the Malagasy people themselves. It’s through this deep cultural understanding that we truly fuel futures, together.

Huts in village east coast Ile Sainte Marie Madagascar

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